How we write
Plain English is a discipline, not a style. Here is the process behind every page.
One page, one question
Every article exists to answer a single question. The answer appears in the first paragraph, not after a warm up. The rest of the page explains the mechanism behind that answer, because a reader who understands why something happens can handle the next variation of the problem on their own.
If a topic needs two answers, it becomes two pages. If a page cannot be summarized in three sentences, the summary at the top is doing its job badly and the page gets rewritten.
What we refuse to publish
- Invented statistics. If a number is not solid, the text says "usually" or "typically" and describes what it depends on.
- Fake urgency. Security writing that frightens people into inaction is worse than no writing at all.
- Product rankings driven by commissions. There are none here, because there is no affiliate programme.
- Advice that only works in one country, presented as universal. Where the law differs, the difference is stated.
- Screenshots of menus that change every release. Menus move. The explanation of what the setting does stays true, so that is what gets written.
How articles age
Technology writing rots in two ways: the product changes, or the rule changes. To slow both, articles are written about mechanisms rather than about versions. A page on two-factor authentication explains what a second factor is and why an app beats a text message, which survives every redesign of every settings screen.
Each page carries an "Updated" date. When we change the substance of an article, that date moves and, if the change corrects an error, it is listed on the corrections page.
How facts are checked
Where an explanation depends on a fact that must be right, it is checked against the primary source: the text of a regulation, official documentation, a standards body, rather than a summary of a summary. Numbers that move, such as prices and product limits, are described by what they depend on instead of being pinned to a figure that will be wrong in six months.
Our articles on AI hallucinations and checking an AI answer explain why that habit matters for anything you read, here or anywhere else.
Language and accessibility
Short sentences. Defined jargon. Sentence case headings. Text that works at 200 percent zoom, in dark mode and with a screen reader. No autoplaying anything, no pop ups, no cookie wall, no newsletter interruption over the article you came to read.
Tell us when we are wrong
Corrections are welcome and they get made. Email hello@gojumbogpt.com with the page and the problem. See corrections for how they are handled.